Colgate Toothpaste Optic White Enamel 95g x12



The must-have toothpaste for your daily beauty regime.


With regular use, this revolutionary whitening toothpaste containing the whitening ingredient that dentists use*:

  • Goes beyond surface stain removal to deeply whiten teeth
  • Removes stains ordinary toothpastes don't
  • Whitens teeth by 3 shades

Plus, its special maximum fluoride formula fortifies enamel for a strong white smile, while providing all the benefits of standard fluoride toothpaste for daily use.

*Gentle, lower strength hydrogen peroxide (1%) formula for everyday use.

After 4 weeks' use. Individual results may vary